Uphold The Heritage Of Traditional Steamed Foods In Modern Creation

Flaky buttery perfection with winter melon bits in a delectable pastry, the ideal snack for any occasion.

Uphold The Heritage Of Traditional Steamed Foods In Modern Creation

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THE TRADITIONAL SINGAPORE STEAMED FOODS

This wonderful new venture and taste sensation is the brainchild of Daniel Tay. More than a chef, Daniel challenges the forefront of his business, transcending boundaries, just like Old Seng Choong did. In keeping with his expertise, which extends far beyond the kitchen, he is committed to safeguarding the legacy of traditional pastries while infusing them with contemporary flair.

He recognises the importance of continuous innovations to captivate generations of pastry lovers, especially the younger audiences, by preserving traditional recipes with a surprising twist of modern flavours.

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THE TRADITIONAL SINGAPORE STEAMED FOODS

Founded by renowned local pastry chef Daniel Tay, Old Seng Choong, named after the well-loved Seng Choong Confectionery (estd. In 1965), pays homage to his father and the good O’Times of Singapore.

With a harmonious visual and sensory blend on every Old Seng Choong package, the signature Singapore-inspired taste celebrates every eventful occasion, thriving to leave a traditional yet fun momentous footprint in every bite.

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ANG KU KUEH

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Madam Ang KK By Old Seng Choong
UEN 201540527H
© 2024 All rights reserved.

Madam Ang KK By Old Seng Choong
UEN 201540527H
© 2024 All rights reserved.